Ecommerce Product Data Feed Management
Master Feed Creation
High-tech Product Feed Building
We can extract the products data from your website to create a product feed. We can then join any data file from an external source and merge the data vertically to create a master feed prior to it going out to the shopping channels, price comparison engines, affiliate networks and more. (100 Credits)
Data Enrichment
Improving Product Data Quality
We can identify missing data with our search engine that sits across the feed. We will categorise all items for you and will make sure that all valuable information which might help to improve your campaign performance are presented inside the feed. (300 Credits)
Feed Optimisation
Ensuring performance and ROAS
There are two levels of optimisation, the first is at a feed level and then there is at a product level. Wherever possible we look to automate changes, but our key performance driven service lays in manual product-on-product based optimisation work. (600 Credits)
Feed Deployment
Outbounding feeds to any channel fast
Your master product feed can be used as a data backbone to create data mapping compliant with price comparison engines, affiliate networks, shopping channels and more, taking your products to market quickly and efficiently. (200 Credits)
Disapproval Management
More exposure, leads and clients
Reducing bounce rate and swiftly address errors and disapproval so your data feed remains live 24/7 and works on maximum capacity. e.g. missing GTIN’s rule making it appear on Google Shopping temporarily until you can supply the GTIN. (200 credits)
Bid Management
Place your ad right in front the buyers
We have specially designed bidding algorithms for large data sets and small budgets backed up by a number of sku profit level bidding reports. Creating powerful custom labels to automatically reduce bids when your SKUs aren’t competitively priced (200 Credits)
DISCOVER THE 4 PILLARS OF PRODUCT DATA MANAGEMENT
To Deliver Fast-Deployment, Massive Up-Lift in Web Traffic, Better Conversion and Increased ROAS
We Build High-Tech Shopping Feeds – That Increase Product Visibility on portable mobile devices as well as on desk-top computers. We can pull in outside information to give your shopping campaigns a competitive boost.
Centralise and Manage all your data for local or global reach from one place. We improve feed compliance by reducing bounce rate and swiftly address errors and disapproval so your data feed remains live 24/7 and works on max. capacity.
Feed Optimisation Work – to Maximise the return you are getting from all your channels. Ensure maximum product visibility and optimisation across all digital marketing channels and marketplaces. Using test-led methodology to ensure we’re driving value.
